Closing Date: 2022-07-01 Contact Person: shuyi.chan@hattengrp.com Job Location: Melaka
Job Description:
A. Events
Facilitate conceptualization and execution of events for project launches, press conferences etc.
B. Marketing Communications, PR and Media
Facilitate communication strategy of campaign collaterals such as print, radio, digital, social and OOH.
C. Brand Campaigns (Loyalty Program) and Initiatives
Facilitate campaigns and initiatives for the brand which includes festive greetings and branding exercises.
Structure potential partnerships and collaborations with external parties.
D. Social and Digital Media
Monitor and maintain the Official Facebook page, Instagram account etc for Dataran Pahlawan Melaka Megamall.
Structure, monitor and manage digital campaigns for the purpose of branding and / or lead generation on digital platforms which include Google, news portals content platforms and property platforms.
E. Award Submissions
Facilitate and execute brand and / or property award submissions annually. Coordinate with advertising and media experts to improve marketing results.
JOB REQUIREMENTS
Educational/Professional Qualification
At least Bachelor’s degree in Digital Marketing, E- Commerce, Marketing & Mass Communication, or relevant field.
Work Experience
Experience in Corporate Communication, Social Media & digital marketing or marketing position will be an added advantage.
In-depth knowledge of various social media platforms, best practices, and website analytic.
Language Proficiency
English & Malay is a must. Know Chinese is added advantage.
Personal Attributes & Other requirements
Outstanding communication and interpersonal skills.
Highly creative with excellent analytical abilities.
Up-to-date on the latest trends and technologies in digital marketing.