Career
01 June 2022

Marcom Executive - Loyalty Programme
Closing Date: 2022-07-01
Contact Person: shuyi.chan@hattengrp.com
Job Location: Melaka

 

    Job Description:

A. Events

  • Facilitate conceptualization and execution of events for project launches, press conferences etc.

 

B. Marketing Communications, PR and Media

  • Facilitate communication strategy of campaign collaterals such as print, radio, digital, social and OOH.

 

C. Brand Campaigns (Loyalty Program) and Initiatives

  • Facilitate campaigns and initiatives for the brand which includes festive greetings and branding exercises.
  • Structure potential partnerships and collaborations with external parties.

 

D. Social and Digital Media

  • Monitor and maintain the Official Facebook page, Instagram account etc for Dataran Pahlawan Melaka Megamall.
  • Structure, monitor and manage digital campaigns for the purpose of branding and / or lead generation on digital platforms which include Google, news portals content platforms and property platforms.

 

E. Award Submissions

  • Facilitate and execute brand and / or property award submissions annually. Coordinate with advertising and media experts to improve marketing results.

 

JOB REQUIREMENTS

Educational/Professional Qualification

 

  • At least Bachelor’s degree in Digital Marketing, E- Commerce, Marketing & Mass Communication, or relevant field.

 

Work Experience

 

  • Experience in Corporate Communication, Social Media & digital marketing or marketing position will be an added advantage.
  • In-depth knowledge of various social media platforms, best practices, and website analytic.

 

Language Proficiency

 

  • English & Malay is a must. Know Chinese is added advantage.  

Personal Attributes & Other requirements

 

  • Outstanding communication and interpersonal skills.
  • Highly creative with excellent analytical abilities.
  • Up-to-date on the latest trends and technologies in digital marketing.

 

Salary Range

  • RM 2500 – RM 4000